How not to send bulk email

Image representing Seth Godin as depicted in C...Image by

via CrunchBase

Mass emailing everyone you know is not something you should do often, if at all. Seth Godin, marketer extraordinaire, advises against it at all times – he has a great post on it here. Occasionally you get a mass email from someone you vaguely know and they put all of the email addresses in the “to” box so that you can see everyone else they have emailed. I usually “tut” to myself and think what a dumbarse. Well today, I broke both rules. What a dumbarse. If anyone who received that email reads this, I apologise!

Leave a Reply

You must be logged in to post a comment.